
STRATEGIC PLANNING
A strategic plan created by GECG is used to communicate the organization's goals, the actions needed to achieve those goals, and contains other critical elements developed during the planning exercise. A professional, concise, and detailed strategic plan conveys to stakeholders and potential funders that your organization is innovative in fulfilling its mission.
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There are many different frameworks and methodologies for strategic planning. While there are no absolute rules regarding the right framework, GECG follows a pattern that is specific to your organization. Generally, our frameworks cycle through some variation on basic phases:
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Analysis or assessment, where an understanding of the current internal and external environments is developed.
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Strategy formulation, where high level strategy is developed and a basic organization level strategic plan is documented.
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Strategy execution, where the high level plan is translated into more operational planning and action items.
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Evaluation or sustainment / management phase, where ongoing refinement and evaluation of performance, culture, communications, data reporting, and other strategic management issues occurs.